About me

I specialize in using my own unique SEO software to improve online visibility. With this tool, I manage tasks like tracking keywords, analyzing competitors, link building and monitoring performance. It’s not just for my own website

– I apply these effective SEO methods to help all my clients.

The results are consistently positive, with higher search engine rankings and increased organic traffic for their websites.

· My Portfolio ·

· My Skills·

· work experiences ·

1. ACE Building Digital marketer

November 2023 – present

• Managed Instagram, Facebook, and Website for the company.
• Redeveloped three websites (acebs.com.sg, aceent.com.sg, and fixmart.com) from the ground up.
• Created and curated engaging content for social media, including written posts, images, videos, and graphics, leading to expanded reach and heightened audience engagement.
• Managed the Ecommerce of Water Heater products on Shopee and on their website.
• Utilized Carousell account to promote Water Heater product promotions, Water leak detection services, and other services.
• Designed and documented the Mobile App for Fixmart.com, engaging in discussions with developers regarding requirements and corrections.
• Conducted thorough testing of the app and meticulously documented the results.

2. Centre Manager for KRTC

April 2023 – October 2023

• Managing their Instagram, Facebook, Website.
• Creating and curating compelling content for social media channels, including written posts, images, videos, and graphics, resulting in increased reach and audience engagement.
• Placing Ads in social media and Google ads
• Oversee the overall operations of the centre and manage marketing promotions.
• Ensured the smooth functioning of the centre and to provide excellent customer service to students and parents.
• Manage the scheduling of classes, coordinating with tutors, ensuring adequate resources and materials are available, and maintaining a conducive learning environment.
• Monitored and engaged with the online community, responding to comments, messages, and inquiries in a timely and professional manner, fostering positive brand sentiment and customer loyalty.

3. Freelancer

July 2021 – March 2023 – Social Media Manager

As a seasoned Social Media Manager, I specialize in serving a wide range of clients with comprehensive digital marketing expertise. My skills encompass:

• Strategic Development: Formulating and implementing effective digital marketing strategies, encompassing SEO, Google AdWords, email marketing, and PPC campaigns.
• Search Engine Optimization: Conducting thorough keyword research and employing on-page optimization techniques to enhance search engine rankings for maximum visibility.
• Content Creation and Social Media Management: Crafting compelling content and proficiently overseeing social media platforms, encompassing content creation, scheduling, and tracking analytics.
• Web Design and Maintenance: Utilizing HTML and CMS platforms such as WordPress to design and maintain websites, ensuring seamless functionality and user experience.
• Personal Blog Management: Successfully managing my personal blogging website, ywbanu.com, by consistently delivering engaging content and maintaining its overall performance.

With my extensive skill set and experience, I am well-equipped to drive impactful digital marketing campaigns and maximize online presence for a diverse range of clients.

July 2021 – March 2023 – WordPress Website Developer

• Created and customized WordPress websites for clients across various industries
• Developed responsive and user-friendly designs to optimize website functionality
• Implemented SEO best practices to improve search engine rankings and increase organic traffic
• Integrated plugins and extensions to enhance website features and user experience
• Provided ongoing maintenance and support to ensure website performance and security

July 2021 – March 2023 – Website making and social media Trainer

I have conducted comprehensive training sessions for individuals both locally and internationally, equipping them with the necessary skills to proficiently handle WordPress website development and social media management.

July 2021 – Present – YouTuber – Channel name: Winner Banu

I use my YouTube Channel to showcase my expertise in social media management, WordPress skills, and offer guidance to aspiring freelancers. I provide valuable insights, tutorials, and practical tips, enabling my audience to acquire the necessary knowledge and skills to excel in these areas and pursue a successful freelance career, just like mine.

4. Contract Executive Staff – MSF

BGC Group, Jan 2021 – June 2021

Assisted in administering support schemes effectively, providing timely and accurate advice to COVID-19 support scheme applicants.

Managed frontline staff as a contract executive staff for MSF.

5. Executive Manager – Planning

Discover Employment Agency Pte Ltd, 2013 – 2020

CEI KAH Certified

Handled customer inquiries, resume creation, interview management, after-sales services, and mediation.

Developed strong sales ability and communication skills, effectively resolving customer issues.

Led and managed a team, demonstrating good leadership and organizational skills.

Also handled , company’s complete Accounting work.

6. Accounts Executive

Public Utilities Board, 2000 – 2013

Handled various finance and accounting responsibilities, including payroll, asset accounting, accounts payable, and accounts receivable.

Demonstrated excellent customer service skills and the ability to manage stress effectively.